How To Make Your Rental Property Stand Out

Buying a property to then rent it out is a great way to make some extra money – the more properties you have, the more this could be a full-time job, and, for the most part, the income is a passive one. However, there are some things you will need to do if you want to make your rental property stand out and ensure you have tenants as much of the time as possible, otherwise, you’ll lose money. With that in mind, here are some tips to consider so you can be as successful as possible when you’re a landlord.

Curb Appeal

First impressions are crucial, and that isn’t just something that counts if you’re selling a house; it is the same if you want to rent it out as well. A potential tenant will view the property in the same way as a buyer would, and if they like what they see and can tell that the landlord takes care of the house or apartment, they’ll be more likely to want to live there.

Make sure you take the time to make the exterior of the property look as attractive as possible, and you’ll be able to reduce any time the property sits empty. You might need to give the exterior a new coat of paint, install a new front door, or just keep the garden and driveway neat and tidy – it’s well worth putting in the effort.

Upgrade The Interior

The exterior of a rental property is clearly important, but the interior mustn’t be ignored either, and if you want to stand out and have your property chosen above someone else’s, you need to make sure the interior is up to date; this is something that always appeals to tenants.

You can make some small changes that really have an impact on whether or not someone wants to live there, including putting in new flooring, adding a new kitchen, including appliances, or even furnishing the entire property and using high-quality linen bedding to show you care. A property that looks and feels modern and inviting will definitely stand out from older, outdated rentals.

Focus On Safety And Security

Safety is a big concern for most tenants, so it makes sense to ensure your property is equipped with the property safety measures, such as a fire alarm, smoke detector, CO2 detector, secure locks, and good lighting.

Make sure you highlight these features in any marketing materials you have and the description of the property on any websites, and ensure that if you don’t show the tenants around, the agent you hire knows about the safety measures you’ve installed and mentions them to the potential tenant.

Competitive Pricing

You don’t want to lose money when you’re a landlord, but you do need to be careful when you’re picking a price for your property as if you price it too high, people just won’t want to live there. Do some research to find out what the average rental price is in the area for the type of property you have, and try to be a little lower, but high enough to still make a profit.

Of course, pricing too low can cause tenants to have concerns about the area or the condition of the property, so make sure you’re happy with the price you’ve chosen before you start advertising, as changing it too often doesn’t look good either.

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